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THE MAG
Discover Chameleon Swimwear Line & the "Bubbles" Campaign
08/03/2025
08/03/2025
Swimwear that it can be transformed.
MODUS VIVENDI presents a revolutionary collection that embodies transformation, adaptability, and self-expression. Inspired by the dynamic nature of the chameleon, this line redefines swimwear, offering designs that shift seamlessly between bold statements and effortless elegance.
"Bubbles" Campaign: A Celebration of Change
To introduce the Chameleon Swimwear Line, MODUS VIVENDI unveils the "Bubbles" Campaign—a visually captivating story of evolution and reinvention. The campaign features a man immersed in a dreamlike world of bubbles, wearing standout Chameleon swimwear designs paired with swim goggles. The floating bubbles symbolize fluidity and constant change, mirroring the essence of the collection. Whether blending into the moment or standing out with confidence, the campaign embodies the freedom to embrace every version of oneself.
Chameleon Swimwear: A Fusion of Retro and Innovation
Inspired by retro swimwear aesthetics, the Chameleon Swimwear Line incorporates modern fashion and thoughtful design to offer both style and comfort. The collection features monochromatic cords as elasticated waistbands, ensuring an adjustable fit tailored to the wearer’s preference. A shiny sewn holographic logo label adds a touch of futuristic sophistication, reflecting light and movement.
Each piece is crafted from fast-drying, elasticated fabric, providing both practicality and a second-skin feel. The front lining, made of quick-dry elastic material, enhances support while maintaining lightweight breathability. As part of MODUS VIVENDI’s commitment to sustainability, the Chameleon Swimwear Line belongs to the Responsible Edit, incorporating recycled fabrics to extend the lifecycle of previously loved materials and give them a renewed purpose.
Change the Game with Chameleon
MODUS VIVENDI invites you to experience the next evolution of swimwear with the Chameleon Swimwear Line. Whether embracing sleek minimalism or a nearly naked look, this collection adapts to your mood, empowering you to transform with ease. Blend into the moment. Stand out when you want to.
Discover the “Bubbles” Campaign here.
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SIZE GUIDE
-
- INCHESWAIST
- CM
- INCHES CHEST
- CM
-
- SMALL 'S'
- 28-30
- 73-78
- 34-36
- 81-96
-
- MEDIUM 'M'
- 30-32
- 78-83
- 35-41
- 90-103
-
- LARGE 'L'
- 32-34
- 83-88
- 38-45
- 96-115
-
- EXTRA LARGE 'XL'
- 34-36
- 88-93
- 42-47
- 102-120
*Most of our fabrics also include elastane,
So if you measure your chest 96cm,
for a tighter fit, order 'M' - for a more relaxed fit, order 'L'
OUR MODEL WEARS SIZE `MEDIUM`
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CARE
Look After Me - Top 10 care instructions
- ALWAYS WASH ACCORDING TO THE INSTRUCTIONS ON THE CARE LABEL.
- USE ONLY PH NEUTRAL AND DEMARTOLOGICALLY TESTED DETERGENT SO AS TO AVOID ALLERGIES.
- DELICATED FABRICS SHOULD BE TURNED INSIDE OUT BEFORE WASHING. ALL CLOTHING MADE OF LEATHER LOOK MATERIALS, LATEX OR FOIL PRINTED FABRICS SHOULD BE WASHED ON PROGRAMME FOR DELICATES. IRON ON LOW HEAT OR, BETTER STILL, STEAM FROM A DISTANCE.
- MACHINE DRYING IS NOT RECOMMENDED IF YOURS CLOTHES ARE TO KEEP THEIR ORIGINAL CONDITION
- HAND WASH ALL YOUR SWIMWEAR IN WARM WATER USING A MILD DETERGENT. IF YOU DO MACHINE WASH, SELECT A PROGRAMME FOR DELICATES, UP TO 30 C.
- AIR DRY YOUR CLOTHES IN THE SHADE. IF DRYING IN DIRECT SUN, TURN CLOTHES INSIDE OUT TO JEEP THEM FROM FADING.
- USE SPECIAL ‘COLOR CATCHER’ CLOTHS INSIDE THE WASHING MACHINE TO PRESERVE COLORS AND BLACK /WHITE CLOTHING.
- DON’T LEAVE CLOTHES IN THE WASHING MACHINE TOO LONG, REMOVE YOUR CLOTHES DIRECTLY AFTER WASHING THEM.
- DON’T USE BLEACH: NOT ALL OF OURS CLOTHES DESIGNED TO TOLERATE BLEACH; AND ESPECIALLY: NEWS COLORS SWIMWEAR.
- DON’T IRON THE ELASTINE WAISTBRANDS OR RIBBED HEMS OF YOUR UNDERWEAR. THEYWILL LAST LONGER THIS WAY.
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